Why choose me as your natural health copywriter or content marketer?
As a health nut, I’ve been steeped in the industry, personally…my whole life (I grew up on an organic farm) and professionally for over 20 years.
As a writer, nothing gets me more fired up than educating and empowering others to take charge of their health and the health of our planet. This is my dream job.
How I got here
I’ve been fulfilling my professional purpose as a full-time freelance copy and content writer since 2012.
Before leaving my career in the supplement industry to go freelance, I spent 10 years in outside sales (60 cold-calls a day kinda sales), as director of marketing and events (and lead copywriter), director of a naturopathic spa, and purchasing buyer for a contract manufacturer.
Those diverse years in the supplement and wellness biz have served me well and taught me a few key things:
- How to identify real needs and provide solutions
- How to write and market supplements and homeopathics persuasively under FDA guidelines
- The unique challenges faced by integrative health doctors/practitioners
- What patients/consumers of natural products and services care about…and don’t care about
- And how the raw materials side of the supplement world works
Before my career took shape, I earned my B.S. in Natural Health and ran a private cooking and teaching business as a natural foods chef and consultant.
Along the way, I was beyond blessed to marry my husband Rolando, a natural products formulator, consultant, and herb farmer, and help bring our children, Gaby and Rafa, into this beautiful world. Together, we also own and operate Biome Botanicals, a regenerative medicinal herb farm and biological soil consulting company here in Western North Carolina (website forthcoming). We’re also in the process of launching an educational blog and course on medicinal herb growing for profit.
We’re homesteaders who believe regenerative farming can save the planet and are thrilled to be part of this growing movement.
Bottom line: I don’t just write about natural health, sustainability, and integrative medicine. I live, breathe, and relish the lifestyle.
What does this mean for you?
My years spent exploring every nook and cranny of the industry help me analyze a product/service from many different perspectives.
This helps me distill a product or service down its core benefits and craft killer health copy and content that connects and converts for B2B, B2C, and P2P (practice-to-patient) companies.
Am I the right copywriter/content marketer for your natural health or green living company?
I’d love to say yes, but I can’t make that statement without learning about your project and your needs.
Give me a call or email me, and we can set a time to discuss your next project.
I look forward to speaking with you soon, and thanks for stopping by!
-Kristen
Additional education and certifications
- B.S. in Natural Health
- Certified Natural Foods Chef
- Certified SEO copywriter
- American Writer and Artist’s Association (AWAI) training in Health Copywriting, Social Media, Blogging, Content Marketing, Email Marketing, and Web Writing
- Certification in Creative Writing from North Georgia University
- Member of the Professional Writer’s Alliance
For more info, check out my LinkedIn profile here.
“Kristen brings a wealth of experience, skill and passion to her work. We have been consistently impressed with the quality of her output, ease of communication, teamwork and professionalism.”
-James Maskell, Founder and CEO Evolution of Medicine